Allstate's "Park Road" ad is great at expressing local empathy for different cities and towns in the US. As good as it is, the digital experience for a consumer doesn't tow the line. We're discussing how Local Content Optimization could help thread the needle.
Check out the rest of our Local Brew videos on our blog to learn more about how Local Content Optimization can help brands win locally!
Today we’re going to talk about the data case for multi-location brands really focusing on performance Location Marketin...
Today we're providing content recommendations for multi-location businesses who are already beginning to prepare for a d...
Today we're providing an illustration, featuring Costco, that showcases the reasons that multi-location businesses need ...
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