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Real estate agents: How are you delivering the right local expertise to your different prospective clients?
Remember the old bait and switch tactic? We’d never accuse digital marketers today of intentionally practicing fraud, but there is a trend in advertising we’ve seem that is all too familiar.
Once upon a time, all shops and service providers were local. They were present in town, knowledgeable about their specialty, personal in their customer service.
You’ve heard of the old bait-and-switch sales tactic.
Realtors: Understand the psychology of how people choose the area to live in and the home to buy.
Real estate agents: When someone is looking to buy a home, they’re not buying just the home. So, you shouldn’t just be selling one!
Hey realtors and agents, check out our latest Daily Shot where Mike Raleigh, VP Growth, provides tips on delivering your local expertise in your digital presence to stand out from competitors!
