PSA to hotels: It is easier than you think to upgrade your “things to do” or “local area” sections of your property pages! Provide value and utility for your guests with the best planning experience through LEXETravel. Reach out to learn more!

Today we’re discussing a few examples of how brands can use local weather data in their stores, as well as in their outbound marketing efforts such as emails, ads, and social pages, to drive business results!

Sharing economy brands looking to drive bookings: are you providing dynamic activity planning tools on your site to keep potential renters on page & on task throughout the booking process? Luckily, LEXETravel can provide this information right on your site for your customers!

Airlines do a great job marketing to frequent fliers, but what about infrequent fliers who represent lots of revenue in total and expect a lot of value without having to share their data? Offering dynamic activity planning tools for your travelers is a simple way to add value and utility. LEXETravel provides the tools that can allow airlines to deliver this dynamic facilitation pre, during, and post-flight across channels, keeping frequent and infrequent fliers interacting with the brand throughout their travel journey.

Travel agent and concierge-like capabilities have slipped through the digital cracks over the years for a variety of reasons. Often, the presentation of local expertise is left to the property to manage, leading to underwhelming experiences and outdated information. Thanks to LEXETravel, hotels can offer guests a dynamic local experience guide to facilitate better experiences with their brand and drive bookings.

Standard Cognition’s AI-Powered Checkout is a great example of retailers keeping up with the ever-changing environment. Though useful, it's only one piece of the puzzle. It's a great experience once in the store, but stores still need to drive people in. That’s where Local Content Optimization comes in, providing the persuasive relevance to drive customers into the store for a better experience overall!

We’d like to shout out Tripkicks for their solution that incentivizes corporate travel program booking for employees. In the past, we’ve discussed adherence to travel programs and why employees seem to break from their company’s plan. Tripkicks’ solution offers an answer to some of these issues, by rewarding employees for saving the company money. A great way to keep employees using the plan while helping both them and their employers!